organic search engine optimization

I know many, if not most of you have heard the term Search Engine Optimization.  But, how many of you have ever heard of Organic Search Engine Optimization?  If you read my last post entitled "Top 5 Internet Marketing Strategies"  you may have looked for this post to be titled "Basic Search engine optimization" or simply SEO.  Well I wanted you to truly understand why using this technique can ultimately help your home based business.

Search engine optimization is basically the process of optimizing your website or blog so that it ranks highly in the search engines.  So when someone searches "Google"  you want to show up on the first page.  The reason for this is simple.  When you do a search, do you ever look past the first page?  Okay well maybe you do, however the majority of people do not.  So you want to rank on the first page where all the traffic is. 

This process consists of 3 main factors

•  Keywords
•  Quality and Relevant Content.
•  Back-links

 I want you to look at the word organic which basically means natural.  You want your SEO work to appear "natural" on your page.  But more importantly it refers to the fact that it is unpaid advertisement which is good for your business because it is duplicate-able .  This means that you can teach it to your down line and they can teach it to theirs and you can create a better business without worrying  if someone will be able to afford your marketing techniques

This is a quote taken directly from a Pay-for-Performance SEO company's website on a particular keyword phrase

    Top 3 positions USD 200/mo.
    Top 5 positions USD 150/mo.
    Top 10 positions USD 100/mo.


This is a quote for a keyword I chose when first starting out.  Now although there are other keywords that are much more costly, paying this type of money can really hurt your bank and it is not duplicate-able. Meaning others in your company may not be able to afford it.  Using Organic Search Engine Optimization I hold the top 2 spots of Google for this particular  key word and I did it all for free.   Sounds good huh?  Hooray for me right?   Unfortunately, no one is searching for this Keyword which means I am getting no traffic for this keyword.  It seems I had my search settings set to Broad when choosing this keyword when I should have had them set to exact.  Luckily this mistake only cost me my time in building back links not the $200 a month this company charges.


Once you have chosen your keywords and done your research you need to write quality and relevant content.  This is the part of SEO work that I love the most.  It allows you to brand yourself by giving away quality content that can help your target audience.  Most people love getting things for free and your readers start to trust you because you are creating articles that help them.  Your readers in turn start to want to "pay-it-forward"  because you have created such great content, that they want to share it with their friends who share it with their friends and thus begins the process of content syndication.

Back-links are basically a way of telling Google that your website is worth taking a look at.  These are links from other websites that point to your website.  The more inbound links your website has the higher rank Google will give you.  There are different classes of links and it helps when the links are coming from sites that rank high in Google and have to do with what your website is about.  I'll help you out.  I have a free tool that can jump start your back linking.  You can create, as a free member 25 high quality back links every day.  It comes out to be about 175 a week and 750 a month.  That's as a free member, an upgraded member can create 300 links a day. Just think of how fast you can climb Google.   Just click the image and start building back links today.  

  

Organic search engine optimization is highly specialized and complex and can literally produce success or failure in your business.  However, it is not difficult if you can just place yourself into the mindset of your audience.  If you can see life through John Doe's eyes you can sell John Doe what John Doe buys.   This means thinking like your target audience.  How would they search for what you have to offer?  What type of thing would they need help with?  Zig Ziglar once said "You can have everything you want in life, if you help enough other people get what they want"

I hope that this post has lessened some of your fears about SEO.  You do not have to pay a company thousands of dollars a month to do your SEO work.  With a little bit of initiative you can dominate your niche using Organic Search Engine Optimization.

Stress Management Techniques- Destress in 3 easy steps!

Some days running a home business can be extremely stressful, and others find you with tufts of  hair in your hands not to mention a head ache. However, to be successful in any business you must be able to deal with stress. A lot of things happen when you become stressed. Besides your heart rate going up, your blood vessels dilate and with a decrease in metabolism, extra glucose surges into your blood steam. Another chemical produced is called cortisol which has recently been identified as possibly causing weight to pile on around your midsection.

Ever heard the expression "leave your troubles at the door"? Well learning to do this is key in business. When you are stressed or upset your body and mind do not function correctly. If you cannot function correctly how do you expect your business to be successful? So the ability to instantly destress is crucial to success

But fear not I have a simple tip to help you destress so that your business doesn't end up becoming a mess.This technique is best done when you are alone and away from distractions. However I have been in a crowded room and achieved relaxation using stress management techniques. Everyone looked at me as if I lost my mind.But I was able to destress and that's what matters

First thing to do is to close your eyes (after you finish reading this of course lol).
Then I want you to take deep calming breaths. Breath in through your nose and out through your mouth. Make sure that these breaths are coming from deep within your diaphragm. Now as you breath in I want you to imagine a  cloud of pure white smoke entering your body. Allow it to fill your body from feet to head. Take in this positive energy until it fills you completely. Then exhale out of your mouth. Imagine a black smog of negative energy leaving your body. Do this a minimum of three times and "VOILÀ" less stress and more time to focus on what matters. working on your successful business
so to recap:
1) Close your eyes.

2)Breath in through your nose imaging a pure white cloud of positive energy filling you from feet to head.

3)Breath out through your mouth releasing the negative energy that's holding you back. Just follow these stress management techniques and you can destress yourself and focus more.